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Shop iPhone
All models.
Take your pick.
NEW
iPhone 16 Pro and
iPhone 16 Pro Max
Take a closer look
From
NZ$1,999
Buy
NEW
iPhone 16 and
iPhone 16 Plus
Take a closer look
From
NZ$1,599
Buy
iPhone 15 and iPhone 15 Plus
Take a closer look
From
NZ$1,399
Buy
iPhone 14 and iPhone 14 Plus
Take a closer look
From
NZ$1,199
Buy
iPhone SE
Take a closer look
From
NZ$849
Buy
Explore all iPhone accessories.
Shopping guides.
Can’t decide? Start here.
COMPARE ALL MODELS
Which iPhone is right for you?
SWITCH TO IPHONE
Switching from Android to iPhone is super simple.
Ways to save.
Right here at Apple.
The Apple Store Shopping Event
Starting 29/11, get an Apple Store Gift Card with an eligible purchase.* See how.
LOW MONTHLY PAYMENTS
Pay monthly with 0% interest.
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Only at Apple.
With you every step of the holiday.
IPHONE SPECIALIST
Find gifts with an Apple Specialist online.
Setup and support.
Our Specialists are here to help.
ONE-ON-ONE GUIDANCE
Meet your new iPhone with Personal Setup.
From setup to the latest features, get tips from a Specialist in an online session.
EASY DATA TRANSFER
Access all the iCloud+ storage you need to move everything over to your new iPhone.
The iPhone experience.
Designed to connect with everything Apple.
APPLE INTELLIGENCE
Personal, private, powerful.
Explore iOS 18. Packed with new features for iPhone.
AIRPODS
Magic runs in the family.
APPLE TV+
Watch new Apple Originals every month.°
APPLE MUSIC
New subscribers get 3 months of Apple Music free.
Included with the purchase of selected Apple devices.
+
APPLE ONE
Bundle up to five Apple services. And enjoy more for less.
APPLE FITNESS+
New subscribers get three months on us with an iPhone purchase.
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AIRTAG
A really easy way to keep track of your stuff.
Special stores.
Get specially designed pricing.
BUSINESS
From enterprise to small business, we’ll work with you.